Capabilities Book

The Capabilities book served as a “leave behind” which essentially mirrored the subject matter covered in the Interactive Presentation. We designed the cover to be fabricated out of the original waffle sole material that was the iconic sports technology that gave their running shoes their edge. Nike produced sheets of the material which was die cut with the “Swoosh” exposing Phil Knight’s image beneath. The look and feel of the paper object mirrored that of the interactive sections.

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Click on an image to view samples.